From a blank canvas, SIVACOM has built a brand that reaches hundreds of thousands of people across Australia. Delivering everything from their logo and company key messages, through to comprehensive digital marketing services. Genesis Equipment is now considered one of the top equipment suppliers in the country.
Over the course of our 12-month contract, we helped Genesis Equipment take over 25% market share from their leading competitor, to become one of Australia’s strongest emerging equipment and workshop solutions suppliers. They now hold exclusive distributor rights for eight of the world’s leading equipment brands and offer nationwide delivery and support to their growing list of automotive customers.
“We worked closely with the management team, a crew we had worked with before, and delivered an exciting solution that we are very proud of. We know the internal team are going to achieve great things and it is so satisfying to watch them continue their path of growth, knowing we helped them chart the right course through sustainable foundations.” Scott Neilson – Director, SIVACOM
Of particular importance, we achieved this start up success for them without any advertising spend. Through a solid foundational set up and a strong digital ecosystem, which includes a well-designed website, cohesive organic social media, targeted keyword-based search engine optimisation, a consistent content strategy, as well as consistent and beautifully presented creative across their network, the internal team has taken this great base and grown it beautifully.
“We had worked with SIVACOM before in a previous company and were so impressed with how they do business, there was no one else we thought of when we launched our new company. They did not disappoint! We’ll definitely call them again if the opportunity arises.” S. Clifford – Operations Manager, Genesis Equipment.